Foundation
- DEALSponsoredEstée Lauder Double Wear Stay-in-Place Makeup SPF 10This product is advertised through our Makeup Ads service. Find out more about our advertising programFoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount473★★★★★£27.82 £42.8BuyDEALGet a gift with purchaseSponsoredEstee Lauder Futurist Hydra Rescue SPF45This product is advertised through our Makeup Ads service. Find out more about our advertising programMoisturizing Foundation154★★★★★£33.93 £48.87BuyDEALSponsoredPaese Long Cover FluidThis product is advertised through our Makeup Ads service. Find out more about our advertising programFoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount428★★★★★£6.39 £15.24BuyHITSponsoredEveline Cosmetics Wonder MatchThis product is advertised through our Makeup Ads service. Find out more about our advertising programFoundation196★★★★★£10.4 £11.19BuyDEALSponsoredEveline Cosmetics Liquid Control HD Mattifying Drops FoundationThis product is advertised through our Makeup Ads service. Find out more about our advertising programMattifying Face FoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount720★★★★★£8.7 £9.27BuyVichy Dermablend Fluid Corrective Foundation 16HRDermablend Fluid Corrective Foundation177★★★★★£24.89 £25.59BuyDEALSponsoredEveline Cosmetics Better Than Perfect FoundationThis product is advertised through our Makeup Ads service. Find out more about our advertising programMoisturizing FoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount36★★★★★£5.64 £6.98BuyDEALClinique Anti-Blemish Solutions Liquid MakeupProblem Skin FoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount109★★★★★£25.51 £0BuyDEALGet a gift with purchaseBuyBuy
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Lightweight, extremely convenient to apply, I love that it's invisible and nicely evens out the skin tone. I purchased the porcelain shade.Estee Lauder Futurist Hydra Rescue SPF45Moisturizing FoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£33.93 £48.87
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I have been using it for a very long time. It has a cool tone.Eveline Selfie Time Foundation & ConcealerFoundation & ConcealerSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£5.5 £7.33
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These blushes are wonderful. They give a very easy and natural look on the face!Paese Blush Argan OilCompact Argan BlushSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£5.71 £7.62
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This is the best foundation; it mattifies the face perfectly. I have fair skin, and shade 10 is a bit yellowish, but it works great with a light concealer.Eveline Cosmetics Wonder MatchFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£10.4 £11.19
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I chose the shade F0, which is exactly what I needed for my creative activities.Makeup Revolution Conceal & Hydrate FoundationFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£9.5 £12.67
La Roche-Posay Toleriane Teint Mineral Compact-Powder Complexion Corrector SPF25Correcting Compact Powder349★★★★★£26.09 £33.43BuyHITBuyLa Roche-Posay Toleriane Teint Ultra-Workable Fluid Corrective Foundation SPF 25Corrrecting FoundationSpecial offerBuy 2 pcs to get up to -10% off each 2th item. Shade or volume to which the offer applies is marked with an asterisk.150★★★★★£22.99 £0BuyDEALLancome Teint Miracle SPF 15FoundationSpecial offerBuy 2 pcs to get up to -10% off each 2th item. Shade or volume to which the offer applies is marked with an asterisk.268★★★★★£38.5 £50.78BuyHITBuyHITBuyDEALGet a gift with purchaseBuyHITBuyDEALLancôme Teint Idole Ultra Wear 24hLong-Lasting FoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount34★★★★★£30.13 £46.35BuyHITBuy-
"This foundation is excellent for fair skin, providing a beautiful soft ivory shade.Wet N Wild Photo Focus Foundation DewyFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£4.9 £5.1
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My favorite from the budget category! It lays evenly and provides excellent coverage.Paese Long Cover FluidFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£6.39 £15.24
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This foundation is excellent, as it effectively conceals imperfections. I have been purchasing it repeatedly.Aden Cosmetics High Definition Fluid FoundationFoundation FluidSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£14.56 £0
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When can we expect the Tone 30?Paese Lush SatinFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£10.07 £20.31
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This powder is really great! It leaves the skin matte and perfectly even.Ecocera Banana PowderBanana Face PowderSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£10.89 £14.06
DEALRimmel Match Perfection FoundationFace FoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount150★★★★★£3.92 £6.48BuyDEALMaybelline Fit Me Matte Poreless FoundationFoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount952★★★★★£6.12 £7.99BuyDEALYves Saint Laurent All Hours Foundation Luminous MatteFoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount11★★★★★£30.13 £46.35BuyDEALGet a gift with purchaseClinique Even Better Clinical Serum Foundation SPF 20Correcting Foundation with SPF20 & 3-Serum Technology32★★★★★£31.7 £46.32BuyHITBuyDEALShiseido Synchro Skin Self-Refreshing Foundation SPF 30Long-Lasting FoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount32★★★★★£32.43 £43.24BuyDEALBourjois 123 Perfect FoundationFoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount242★★★★★£9.31 £12.42BuyHITBuyDEALMax Factor Lasting PerformanceFoundationSpecial offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount957★★★★★£6.06 £8.08BuyDEALPaese Collagen Moisturizing FoundationFoundationSpecial offerBuy 2 pcs to get up to -10% off each 2th item. Shade or volume to which the offer applies is marked with an asterisk.64★★★★★£8.59 £15.24Buy-
The foundation is simply wonderful. This is already my third jar. It arrived very quickly from Europe and was nicely packaged.Physicians Formula The Healthy FoundationFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£8.34 £0
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In response to my previous review, I would like to provide further feedback on shades 002 - 004.Gosh Dextreme Full Coverage FoundationFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£17.43 £21.61
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This is an excellent foundation cream that effectively covers redness without drying out the skin. It also provides great coverage for pores without clogging them, which is a major advantage.Eveline Cosmetics Better Than Perfect FoundationMoisturizing FoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£5.64 £6.98
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I am satisfied with it, it suited me perfectly.Paese Lifting Foundation PaeseFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£13.23 £20.31
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I received a cream with the batch number 17/2011. I would like to know its expiration date.Paese Collagen Moisturizing FoundationFoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising program★★★★★£8.59 £15.24
DEALGet a gift with purchaseBuyHITBuyBuyDEALEstee Lauder Double Wear SheerLong-Wear Tinted Fluid SPF 20Special offerCosmetics, perfumes and accessories from your favourite brands at special prices. Prices on the website already include a discount31★★★★★£31.77 £48.87BuyHITBuyDEALDermacol Make-Up CoverHigh Coverage FoundationSpecial offerBuy 2 pcs to get up to -10% off each 2th item. Shade or volume to which the offer applies is marked with an asterisk.135★★★★★£8.68 £15.53Buy36 of 682 productMore products- ...
Reviews on Foundation- Shiseido Synchro Skin Self-Refreshing Custom Finish Powder FoundationSelf-Refreshing Face PowderSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising programI want to start by saying that if you loved Chanel Ultra Le Teint, this is an almost identical substitute! It perfectly conceals pores and evens...EElmira★★★★★
- Dermacol Make-Up Toning CreamMoisturizing Toning Cream 2 in 1This is a light and nice cream that worked well for me.TTetyana★★★★★
- Eveline Cosmetics Satin Matt Mattifying FoundationMatte FoundationSponsoredThis product is advertised through our Makeup Ads service. Find out more about our advertising programPerfect foundation! 101 is amazing!MMariya★★★★★
Recently viewedFoundationThe first skin tints were used by women of Ancient Egypt, Greece and India. They mixed flour, chalk, and oils and distributed this composition over their face to achieve noble paleness. Later, they started to use a white lead and rice flour, which were harmful to health.
How the first foundation appeared
- We owe the invention of the modern foundation to Max Factor and cinema. The famous make-up artist set the goal of creating make-up paint that wouldn't give the effect of a mask or dry and crack under the lights. In 1935, he presented a new product based on liquid pigments and talc, which was recognized as revolutionary.
- Foundation is an indispensable tool for creating a day, night and festive look. After all, it is important to prepare the skin before applying bright eyeshadows and lipstick palettes. If you want to get a fantastic result, you need to choose the right item that won't clog the pores, tighten and dry your epidermis or look like a mask. If you select a high-quality product, you won't even feel it on your face, and the others will only notice your impeccable appearance. Today, it is easy to buy the foundation, as all cosmetic brands produce this product.
Types of foundations
As for the release form, you can find the foundation in a plastic tube, glass vial, stick or spray (the latter is especially convenient to use). Such recent trade as "cushion" is one of the many achievements of the Korean beauty industry. It is a real deal for summer due to the combination of the caring solution, base and powder in a single case.
Each package conceals a product with a certain consistency – from liquid and cream to gel. Some of them have a shine effect, and others- a matte finish. The foundations can be regular or water-resistant. Based on their purpose, they are divided into day and night. Some of them are universal, and others – intended for photo- or video recordings. There is also a wide variety of pigments – from reflective and light-diffusing to colouring. The foundations also vary in their composition. The foundations can be water- or silicon-based with the addition of waxy substances.
Finding the perfect face cosmetic that fits the features of your skin is not an easy task. But if you choose this decorative cosmetic item correctly, you will get a fresh, rested, and radiant face. A properly chosen foundation can hide small wrinkles and imperfections. You should select it very carefully at the MAKEUP online store; otherwise, your make-up will look messy, and the existing skin imperfections will become very noticeable.