Niche Perfumes
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- Ajmal Rose WoodEau de Parfum★★★★★Special - unique fragrance - I love it very much!Vanda
- Taylor of Old Bond Street Royal Forest Aftershave LotionAfter Shave Lotion★★★A very successful aroma, an interpretation of the famous Creed Aventus on...full textAdrian
- Ajmal Aurum SummerEau de Parfum★★★★★Ajmal is simply the best. Durable and non-intrusive.Dóri
- Taylor of Old Bond Street No 74Eau de Cologne★Cologne below my expectations. Olfactory notes a little stale and monotone.I do not like it.Sandro
- Taylor of Old Bond Street Bay RumAftershave Lotion★★★★★Super aftershave with exotic and soft aroma. I recommend hot.Colored
- Al Haramain BelleEau de Parfum★★★★★I'm in love with this perfume!! Milk orchid with a touch of lemon that will cover you all day! Wonderful, I recommend hot!Anzhela
- Al Haramain Oyuny PerfumesEau de Parfum★★★★★This perfume is absolutely stunning. It has a lovely sweet strong fragrance and last long on the skin. I am very pleased with my purchaseSamantha
- Ajmal SonnetEau de Parfum★★★★★Lovely niche lasting fragrance.Eva
- Ajmal WandererEau de Parfum★★★★At my husband. He appreciated. Fresh, dry. 'Classic' like fragrance....full textEsther
- Ajmal Free SpiritEau de Parfum★★★★Pleasant, the price is very worth it.Zoltán
- Xerjoff Alexandria IIPerfume★★★★★Exclusive fragrance with incredible durability and silage.Suitable for business and mature man.Sev
- Amouage Renaissance AshoreEau de Parfum★★★★Interesting, radiant and triple like all of the brand.Maria
- Al Haramain Signature BlueEau de Parfum★I am unfortunately very disappointed with the product. It simply looks very...full textMartin
- Nishane HacivatPerfume★★★★★Definitively this is a successful purchase, fruit-green-earthy fragrance, whose duration and wake leave anyone gaping.Carlos
- Xerjoff OuvertureEau de Parfum★★★★★Top perfumes! Fast deliveryKamburova
- Ajmal RenataEau de Parfum★★★★★Fantastic. It's peculiar and delicately flowered. Jasmine notes merge to...full textPaola
- Ajmal VerdeEau de Parfum★★★★★excellent perfume.the name GREEN is spotless. It seems to wear a...full textfabio de piccoli
- Linn Young Oui Je T'Aime Pour ToujoursEau de Parfum★Even deodorant for 1 lev would leave a more saturated and lasting smell than...full textIva
- Al Haramain Junoon RoseEau de Parfum★★★★★Perfect perfume great price, fast in shipping as always, resembles love blossom of amouage, really deserves to be tried a fantastic discoveryBeatrice
- Parfums de Marly KalanEau de Parfum★★★★★It's like the BR540, only in a male version. High quality, pleasant, persistent fragrance.Tibor
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Niche PerfumesNiche perfumes are created by experienced perfumers or houses. The most creative and delicate "noses" of our time are working in such houses.
These manufacturers are not limited by such frameworks as the cost of raw ingredients, affiliation to a certain gender-age group, classification of fragrances. The master creates as far as his imagination allows, without worrying about the high price of absolute, a narrow segment of consumers, the peculiarity of aromas.
What characterizes niche perfumes?
Here are some of the main criteria for this type of product:
- Unusual scents.
- Natural materials.
- Production volumes.
- Packaging.
- Place of sale.
- Absence of advertising.
Unusual scents. Often, niche perfumes are made of very unusual ingredients. You can be surprised with these fragrances, fall in love with them, get embarrassed, shocked, immersed in memories. They cannot leave anyone indifferent.
Natural raw materials. The leading "noses" try to use only natural components of the highest quality. The harvest year of the ingredient and the place of its growth also are important. For example, they buy orange tree flowers in the Maghreb countries (northern Africa, Tunisia, Morocco, Algeria), while for the essence of the guaiacwood, the perfumer will instead go to Indonesia.
Production volumes. Niche perfumes are not aimed at mass production. Often, production is limited by the amount of raw materials that can be obtained per year. Some fragrances are produced in such a quantity that they arrive in perfumery boutiques one or two pieces a year. Often, in boutiques, customers queue up for a particular scent. And for the rarest masterpieces, auctions are prepared.
Packaging. Basically, niche perfumes are not produced in expensive, designer bottles typical for luxury brands. The bottle is usually of a strict, classic shape. Sometimes the label is signed manually. But there are some brands whose bottles are works of art. They are hand-painted, decorated with Swarovski rhinestones. Each has its serial number and personal certificate. Some bottles are made using precious woods, leather, expensive crystals, or opal glass.
Place of sales. They are not sold in large stores, hypermarkets, or cosmetic markets. The majority of them are sold in small artisan boutiques. As a rule, something more than a commodity-money relationship, something like a partnership of interests, is created between the store owner and his client. Communication and the exchange of impressions are integral parts of this business.
Absence of advertising. These goods are rarely found on the pages of glossy magazines. Buying a bottle of luxe class fragrance, you pay 50-70% for its advertising (participation of famous stars, TV commercials, PR, articles in popular magazines), 25-40% for packaging and a bottle, and only 5-10% for the fragrance itself. In the case of niche perfumes, the situation is diametrically opposite. The main expenses are aimed at selecting raw materials and the exclusivity of aromas.
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