In 1999, the world saw a new cosmetics brand NYX Professional Makeup. The company was founded in Los Angeles and initially focused on professional MU artists. But today, he decorative cosmetics are used by everyone who loves to create exciting images and cares about their appearance. The manufacturer produces face paint for eyebrows and face, eyes and lips. The assortment is updated once a year.
Decorative cosmetics NYX Professional Makeup
The manufacturing company chose the name of the beautifiers as the name of a goddess from Greek mythology, which is considered the primary source of being. Lipsticks, pencils, eyeshadows, and other skincare items produced under the brand are designed to emphasise their owners’ femininity, nobility, and sophistication of taste. During the development of collections, representatives of the factory cooperate with professional make-up artists, asking for their opinion.
NYX cosmetics are sold in 70 countries around the world. It is used by famous actresses, singers, top models. The palettes are chosen to create make-up during the filming of Hollywood films. The assortment of the brand presented on the MAKEUP website includes foundation, concealers, highlighters, sculptors and other beauty preparations. The American company is designed for a vast audience.
Reasons to choose NYX beauticraft
Experts in the field of modern cosmetics identify 4 reasons for choosing products from an American brand:
quality – decorative products have safe ingredients, and they are easy to apply; they are supplemented with components with caring properties;
assortment – cream, dry and liquid foundations, products for eyelids and face, glitters and bronzers – the company produces everything you need for a stylish look;
design – the black colour of the packaging of mascara, compact powder, contouring and other products looks beautiful, retains an attractive appearance for a long time;
price – foundation, scrub, shine, primer – any article is inexpensive.
NYX Professional Makeup offers over 2,000 products.
Two more points should be noted about the manufacturer. The company pays great attention to environmental protection. Beauty care is not tested on animals. The experts also follow fashion trends. Limited editions are regularly released on the market, developed taking into account the latest trends.