Skincare is one of the routines that requires dedication from the owner and from the brand responsible for the products in use. No matter the company's fame, it is worth noting because the approach it uses does your derma more harm than good. Has it ever occurred to you that you may not know which category Korres belongs to? It's one of those vendors that have been on the market for over 50 years, yet only a select few know something more than a name about it. It's time to change that.
Korres – a short introduction
It all started in 1973 when the founder of the multi-million company, a boy named George, decided to play around with the ingredients his mother sold in her pharmacy. Over the years, the boy grew into a pharmacology student who studied in Athens. The news brings us to the assumption that the brand is of Greek origin, and it is true.
Korres didn't lose his enthusiasm during his student years and worked on countless formulas that later became potent remedies. However, when he opened his pharmacy, he thought that medicine didn't attract him that much as cosmetology did, especially the issues people had to deal with.
The first products to hit the market
In 1996, the primary product from the line hit the market. It was a brightening and moisturising cream that was to last 24 hours. Should it strike you as a surprise that the product became the world's favourite in almost no time? The history repeats itself, and in 2003 the cooling yoghurt gel sold out like fresh buns from the oven.
A few years later, Korres decides that decorative cosmetics can be based on natural ingredients too. So, the COLOURS is launched and remains popular at till now. What is more, the line keeps growing by the day.
What makes the brand unique?
At first glance, the brand hasn't launched anything special to the market yet. However, it is not the question of what is added to the scene, but what it consists of. So, these are the main pillars of the company's policy:
The brand treats the research part with the devotion that other brands lack. They keep on investigating and testing the theory and, later on, the product until it is proven beneficial. Among the main ingredients in use are medicinal herbs, Greek flora, food and natural actives. Things that you will never find in Korres cosmetics would be parabens, paraffin wax, mineral oil, silicones and other doubtful resources.
Some vendors claim that they are devoid of animal testing, but hire other companies to do that instead. The mentioned company has never referred to such techniques so that you can sure in its cruelty-free policy.
In case you feel like the years on the market and the policy appeal to you, you may think where you can get Korres from. In MAKEUP online store, you can buy most of the line offers in a matter of few clicks! Besides a swift and timely delivery comes a pleasant bonus on the store's part.