Some brands sound utterly simple and lack fanciness so that they pass by unnoticed. Yet, you should learn to look a bit further than just a peculiar line name. Such companies like TheBalm are all the rage at the moment, but their products attract as little attention as possible, surely – undeserving. It is time to change that.
TheBalm – a brief introduction
The beauty market is filled with all sorts of offers that some people come to like while others leave unattended. In the case with TheBalm, the founder – Marrisa Shipman, has managed to do something that others seem impossible. She launched a new, green, and fun company that produced cosmetics that she found the best. The desire to love what she does and to do what she loves is the motto that has brought the company to the top of successful companies she belongs to at the moment.
These days, you can find a great variety of items that belong to the line. They include:
But, in the beginning, there was TheBalm.
Interesting facts about the brand
Not only do the products on offer make the company what it is, but the journey that the people involved have taken to get to the point they are at right now.
Successful affair. Not everyone knows that Ms. Marissa was working on the television when she decided to try her luck in the beauty industry. Little did she know about the world of cosmetics. The chemistry behind the production was utterly out of Marissa's league, and the lip treatment was the one and only product she managed to succeed with. Yet, the primary invention gave the title to the whole brand.
Pin-up comix design. In the world of all sorts of fancy wrappings and packages that designers offer, TheBalm stands out due to its comix-theme. The founder is a fan of pin-up art, so she decided to implement her dedication and hobbies into the line. As you can see, once again, the amateur approach brought unexpected and growing success.
Quality demand. While so far, the fun approach was what the founder had been driven by, the quality of her lines couldn't be compromised. All the items are made and produced in the USA, and the ingredients in use come of the highest quality. However, you can see that effect on the price policy of the company, since Ms Shipman wants every woman to be able to afford her masterpieces.
Bestseller venue. One of the main reasons why TheBalm has got the popularity it can show off at the moment is the fact that the products are well-textured, lasting, and highly pigmented. There is a lot of room for easy-going and laid-back flair to the line so that even the most reserved lady can hardly resist considering it.
If it seems that your cosmetic routine lacks some fun vibe exciting adventure, in the MAKEUP store, you can buy the mentioned line and change the boredom to ever-lasting part-time in a matter of a few clicks!