Diesel

Diesel is a European brand for denim clothing, footwear, accessories, and beauty items. The company offers two product lines for adults and one for children. It also works with US marketing agencies and regularly orders creative advertising from celebrities.

The company founder Renzo Rosso is one of Italy's most famous and rich men. His wealth is currently estimated at 4.2 billion dollars. The brand boss started his design activity when he was a teenager. He sold his first jeans to friends and relatives.

Vital developmental stages of the Diesel

In 1976, the young professional worked in the Moltex sewing factory, where he mastered all the nuances of clothes production. Two years were enough to understand the whole process, from the drawing and the prototype to the finished product being sold to the customer.

So Rosso got a bank loan and bought a 40% stake in the company mentioned above, after which he changed the name to Diesel and started making quality jeans. In 1985, he managed to buy out the remaining 60% of the shares and became the manufacturer's sole owner.

Overseas education and experience in the US and German markets helped Renzo set the business up. In the early 90s, the man ventured to new heights and built a marketing campaign in Mexico and other South American countries. That is why the label invested heavily in the development of retail and e-commerce.

Diesel was also one of the first companies to set up an online shop and sell goods online. In 1997, the company was already active on the European and American markets via the internet. A couple of years later, Rosso began to open shops indiscriminately in large shopping centres worldwide.

Unique features and benefits of cosmetics

In the digital environment, the business is well known for its performances and promotions. Today, the company has more than 20 subsidiaries and sells its wares through 500 mono-brand shops. However, these are not the only features. TM cosmetics have many other pluses.

• The manufacturer uses only the best materials and raw ingredients in its work. Thanks to this, the care and perfumery items are of high quality, economical to use, and look beautiful on the dressing table.
• Thanks to logistics and the use of Chinese resellers, the label keeps the price affordable even on current wares ranges. However, this does not affect the quality and characteristics of the fragrances or treatments.
• There is a wide range of designs and shapes. Diesel stands out from other trademarks with its unique bottle designs and stylish packaging. Branded bottles in the form of a fist have long been a symbol of the TM. You can also come across heart-shaped solutions with blue-black, gold, and other expensive ornamented packages.
• The label has a variety of cosmetics at an affordable price. The products of Diesel are distinguished by their unusual design and stylish packaging, and beautiful fragrance pyramids.

Buy at makeup.uk products for men and women are made in France and Italy. Our online shop sells only original solutions and delivers all over the UK.