Axe

The brand’s history began in 1983 when the first modern antiperspirant was invented. Axe is the leader in manufacturing men’s deodorants, and its assortment is available in over 60 countries worldwide, including the UK. The secret of the company’s popularity lies in providing high-quality sweat protectors with unique, fashionable smells adored by men. 

Evolution of Axe as the Most Demanded Manufacturer

The first deodorant with the smell of toilette water was released in France in 1983. Since then, the industry has boomed with similar inventions. The key brand’s product is an antiperspirant with 100% sweat protection and unique features. 

The famous “Axe Effect” is advertised as the scent that causes irresistible attraction for ladies. Due to this concept, the company has quickly gained popularity among men in different countries, and there’s hardly anyone who has never heard of it. The products and their packaging are constantly updated, which attracts new fans.

Assortment of Products Available on the Market

Nowadays, the product line includes all types of deodorants (sprays, rolls, sticks, antiperspirants), shower gels, shampoos, and hair cosmetics. The fantastic advertising campaigns are a separate art form, and these videos have repeatedly become winners of the Cannes Film Festival.

The company uses innovative technologies in its manufacturing process. Axe deodorant is much more resistant and effective, so men and women often choose it. The line includes several unisex fragrances that suit absolutely everyone. The most significant benefits of these cosmetics are:

• long-term sweat protection;
• the feeling of freshness all day long;
• getting rid of unpleasant odours even if you spend time actively, for example, going in for sports;
• attractive smells with which you can avoid using perfumes;
• convenient packaging;
• extended product line: together with deodorants, the manufacturer provides shower gels, shaving foams, after-shave lotions, and hairstyling cosmetics for men;
• exclusive smells are the best way to highlight your masculinity and brutality.

The scents of the products are developed together with the best worldwide-famous perfumers, which makes them no worse than expensive global brands of fragrances.

However, it’s worth noting that the company’s developments are affordable for everyone since the price is really low. Feel irresistible every day and conquer all the girls with the unique Axe flavours. The brand’s assortment is regularly updated with the newest developments that impress with the scents and their effectiveness.

Get the best catalogue of the company’s products at makeup.uk and pick the necessary products in a few clicks. We only provide original production to make your life easier and more active. Axe is the most demanded modern brand, so get the best options at affordable prices in our online store. We promise quick delivery to any region, constant discounts, and pleasant gifts for our regular customers.