- Product details
- Description
- How to use
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Age:
18+
Brand: pura kosmetica
Line: pure color
Product Type: hair color
Product Properties: coloration
Volume: 100 ml
Ingredients: goji, proteins
Shampoo Type: permanent
Formula: ammonia
When To Use: universal
Gender: for women
Classification: professional
Hair Type: all hair types
Country: Italy
Made in: Italy
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Pura Kosmetica’s range of hair dyes offers countless colour solutions for a dazzling hair look. By combining small-sized pigments with natural ingredients, the brand produces hair dyes giving every hair type rich and vibrant shades. It guarantees your hair will maintain its brilliant shine and keep rich colour for as long as possible, until your next visit to a stylist. The special oil-in-water emulsion formula allows the pigments to gently penetrate into the hair fibres, so they cannot be quickly washed out. Low levels of ammonia make the dye slightly alkaline, less damaging for the scalp and the hair, whilst ensuring the new shade will be shiny and long-lasting.
Benefits of Pura Kosmetica Pure Color Hair Colorante:
- formulated to intensively nourish hair;
- enriched with Goji Berries, extracts of Carob Wood, Cherry Tree, Walnut, Corn proteins and Lanolin;
- Goji Berries protect hair from damaging UV rays;
- Carob Wood extract softens hair along its entire length;
- Cherry Tree extract revitalizes, improves elasticity and protects against early ageing;
- Walnut extract detoxifies scalp, maintains colour and adds shine;
- Corn proteins moisturize and restore water balance;
- Lanolin removes flaking and promotes wound healing;
- prevent dry and brittle ends;
- has a small amount of ammonia;
- does not damage scalp and hair;
- allows to create creamy and non-drip textures;
- suitable for all hair types;
- available in a range of 85 striking and essential shades.
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Use a comb to separate hair into four sections. Separating the hair into neat sections will ensure even distribution. Start by applying the dye section by section about 2 cm from roots. Leave on for 20 minutes. Apply the dye to all hair and let it sit for another 30 minutes. The total processing time should not exceed 50 minutes.
Root Touch-Ups: Divide hair into four sections. Brush the dye onto the roots at the edge of each section, starting from the front of the head and gradually moving towards the back. It should take 30 minutes and approximately 40-50 minutes for achieving ultra-light shades.
Wait until the processing time is up to rinse the hair. After your time is up, gently massage the hair, first, without water and then slowly add some. Shampoo the hair, use the conditioner and rinse until the water runs clear.
Finish up by applying acidifying agent. Dissolve it in the 1:1,5 proportion. Leave on for a few minutes, then rinse out.
I bought this paint to try it out, but I won't buy it again. It is very thick, which means you have to stir it for a long time and then spend time painting your hair with this consistency. It is the thickest paint I have ever had. I had to add more developer. The color is fine - it matches. The paint smells unpleasant, in other words, it stinks.
The shade matches the description. I used to use Estel before, but it would quickly fade away. Someone recommended this hair dye to me. I am satisfied. Thank you.
I tried shade 4/0. I applied it in a 1:1 ratio with a 6% developer, as I have 50% gray hair. I am extremely satisfied with the result. It completely covers the gray hair and leaves my hair vibrant and shiny.
I will leave a review to ensure that there are no doubts about how wonderful this paint is. I have always used Matrix for coloring, but it took a long time to find my shade. However, this paint holds up well and gives a shiny finish.